There was, but, no unified appropriate or academic reactions to the problem at a nationwide degree (Henry et al., 2017). Public commentators also have started to concern the level to which designers and suppliers of hook-ups and dating/sex-seeker that is online have responsibility to shield their users’ personal and geo-locational information. Whilst the 2015 Ashley Madison hack (Light, 2016b) foregrounded the vulnerability of adult heterosexual males in this respect, other present high-profile information safety breaches have actually mainly exposed females and people that are young. The 2014 ‘Fappening’ occasion involved a large-scale drip of ‘celebrity nudes’, including images of Hunger Games celebrity Jennifer Lawrence. A strong discourse of developer obligation/responsibility had emerged in publications such as Forbes and The New York Times (Hartzog and Selinger, 2014; Manjoo, 2014) while there was some public commentary blaming the subjects for taking the pictures in the first place, within a few days.